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JoJo Maman Bébé is the leading British independent maternity, baby & nursery designer/retailer, founded by Laura Tenison in 1993 and headquartered in Newport, South Wales.

This is an example of a sponsor who wants to donate a fixed sum to the project (in this case £25,000) without linking the donation to a specific plant or number of trees, or seeking to offset a specific amount of carbon.

SUFT will be arranging for the planting of 700 trees on Laura Tenison’s own property in the area. The planting itself will be done in February 2021 by JoJo Maman Bébé colleagues as an employee engagement initiative, allowing team members to be actively involved in the project.

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